Warm timber kitchen of a boutique guesthouse, filmed by Stayright
Somerset West · Western Cape · South Africa

Your Accommodation Growth Specialist

Stayright helps guesthouses, lodges and self-catering properties get seen and get booked. It starts with a complimentary Growth Review of your online presence — then, if you want us to, we create the professional content and run the socials that turn scrollers into guests.

60+
Properties filmed
60,000+
Travel audience
446k
Views in 90 days
Free
Growth Review
What we do

How We Help You Grow

Every engagement starts with a free Growth Review. From there, most properties follow one of three pathways — or a mix of them. Prices are shared in your review, tailored to your property.

Pathway 1

Content Creation Packages

Once-off professional shoots. We come to your property, film and photograph it properly, and hand you a library of content you can use on Instagram, Facebook, TikTok, your website and your booking listings.

All packages include
  • Professional filming and editing
  • Vertical videos for Instagram, Facebook & TikTok
  • High-resolution edited photographs
  • Up to 10 Stayright Instagram Story frames during the stay
  • Property tagging & booking details to our 60,000+ audience
Cape Dutch manor house framed by cypress trees
Bronze
A strong first content library
  • 2×
    Cinematic ReelsMixed drone, lifestyle and cinematic videography
  • 1×
    Drone-Focused Reel
  • 15×
    High-Quality Photos
Gold
A full season of content in one shoot
  • 6×
    Cinematic ReelsMixed drone, lifestyle and cinematic videography
  • 4×
    Drone-Focused Reels
  • 30×
    High-Quality Photos

Travel is quoted separately from Somerset West, Western Cape. We film anywhere in South Africa.

Curated Modular Add-ons

Bespoke content additions available for any once-off or monthly package.

Deck with plunge pool overlooking fynbos hills
Mixed Lifestyle, Cinematic & Drone Reel

A professionally edited reel combining lifestyle footage, property visuals and aerials.

Aerial view of a country estate
Drone-Focused Reel

An edited reel focused exclusively on aerial property and surrounding footage.

Outdoor dining table under a straw umbrella
Additional Photographs

15 more high-quality, professionally edited images.

Open-plan living area with ocean view
Two-Minute Landscape Tour

A property tour tailored for YouTube, websites and booking pages.

Modern kitchen with marble splashback
All Usable Raw Footage

The complete unedited capture archive — no editing, music, captions or grading.

Pathway 2

Social Media Management

Consistent, strategic posting without you lifting a finger. Two approaches to ongoing social media growth, depending on whether you already have content or need us to create it.

Every retainer includes
  • Monthly content planning
  • Caption writing
  • Hashtag & keyword research
  • Scheduling and publishing
  • Minimum three-month commitment
Guest on a terrace overlooking the Atlantic

Management Only

You already have good photos and video — we put them to work.

  • 1
    Client asset handoverYou supply suitable photographs and videos.
  • 2
    Strategic executionStayright handles monthly content planning, caption writing, hashtag/keyword research, scheduling and publishing.
TierManagement OnlyContent + Management
Bronze 8 posts / month
3 reels, 5 static posts
(You provide footage)
Silver 12 posts / month
4 reels, 8 static posts
(You provide footage)
Gold 14 posts / month
4 reels, 10 static posts, priority planning
(You provide footage)

All monthly packages require a minimum three-month commitment. Pricing is shared in your Growth Review.

Pathway 3

Custom Growth

Need more than socials? Bespoke digital work quoted to your exact requirements. Every property is different — custom growth projects are scoped around your goals, systems and how you operate.

Double-volume lounge with wicker pendants and a fireplace

SEO Strategy & Ongoing Management

Improve rankings, increase organic traffic and grow long-term visibility.

Airbnb, LekkeSlaap & Booking.com Optimisation

Optimise listings, pricing, content and strategy to increase exposure and bookings.

Google Ads & Meta Ads

Targeted campaigns that drive quality traffic and generate leads, bookings and measurable ROI.

Email Marketing & Automation

Nurture leads and increase bookings with automated email flows and campaigns.

Website Design & Updates

Modern, SEO-optimised websites that convert visitors into direct bookings.

Google Business Profile Optimisation

Get found locally and build trust with an optimised, high-converting profile.

Analytics & Reporting

Clear insights and data-driven strategy to track growth and performance.

Property Inspection & Improvements

Professional inspections and actionable recommendations to enhance guest experience and maximise value.

And More

Branding, content strategy, influencer marketing, CRM systems, AI automation and custom solutions.

Every business is different. Custom growth projects are quoted based on your goals, systems and operational requirements.

Start here · Free · No obligation

The Stayright Growth Review

A complimentary, in-depth look at how your property shows up online today — and where the opportunity is. We go through everything a guest sees before they decide to book.

  • Website
  • Guest journey
  • Competitors
  • Other booking platforms
  • Airbnb
  • Content opportunities
  • Brand positioning
  • Social media
  • Booking.com
  • Marketing opportunities
What you get

Practical, specific recommendations and a clear growth strategy for your property — free, no obligation. You can implement it yourself, or ask us to.

Book your free Growth Review
Why Stayright?

Built from inside hospitality, not just marketing

Industry Expertise

We understand hospitality — how guests decide, and what makes them book.

Traveller Mindset

Built from inside a 60,000+ travel audience. We know what makes a property stop the scroll.

Professional Content

Content crafted to convert, not just to look good.

Marketing Strategy

Beyond posting: positioning, platforms and campaigns built around real growth goals.

Long-Term Growth

A partner for the whole journey, not a single shoot.

Our Process

How a property moves from first conversation to consistent growth.

  1. Step 1

    Growth Review

    A complimentary, in-depth review of your property's online presence.

  2. Step 2

    Growth Strategy

    Clear, practical recommendations based on what the review finds.

  3. Step 3

    Implementation

    We execute — content, platforms, marketing — whatever the strategy calls for.

  4. Step 4

    Ongoing Growth

    We keep refining and growing your presence, month over month.

Ready to see where your property stands?

Start with a complimentary Stayright Growth Review.

Let's Chat
About Stayright

Our Story

Stayright started on the road. Travelling and filming stays across South Africa built an audience of more than 60,000 travellers — people actively looking for their next place to stay — and a front-row seat to what makes them stop, save and book.

Along the way, one thing became obvious: many brilliant properties are invisible online. Great hosts, beautiful spaces, poor photos, quiet socials, unoptimised listings. Stayright exists to close that gap — combining a traveller's eye with professional content and practical marketing strategy.

Today, with over 60 properties filmed, we help guesthouses, lodges and self-catering owners show up the way their property deserves — and grow their bookings because of it.

Aerial view of a modern off-grid house in the fynbos

Our Mission

To help accommodation owners get seen and get booked — through honest reviews, professional content and marketing built around real growth goals.

Our Vision

Every great stay in South Africa, found by the guests who'd love it most.

Our Promise

Content crafted to convert, not just to look good — and a partner for the whole journey, not a single shoot.

Infinity pool at dusk with the moon over the Helderberg

Meet the Founder

Nico Keyser enjoying a glass of wine with a sea view
Nico Keyser
Founder · Accommodation Growth Specialist

Nico is a content creator and travel storyteller turned accommodation growth specialist. Having filmed more than 60+ properties and built a travel audience of over 60,000, he brings a rare mix of guest perspective, production skill and marketing strategy to every property he works with. He believes hospitality marketing should be simple, honest and measurable — and that the best content comes from actually understanding why guests book.

Our Experience

From coastal boutique hotels and mountain retreats to off-grid cabins and family guesthouses, we've filmed and reviewed more than 60 properties across the Western Cape and beyond.

That variety keeps our eye sharp. We know how a lodge should feel different from a city apartment on camera, which platforms matter for which property, and how to turn a great stay into content that actually drives enquiries.

View the portfolio
Whitewashed thatched cottage on the West Coast Sunken fire pit beside a lap pool in the Winelands

What Our Clients Say

Working with Nico was a pleasure from start to finish. He was highly professional, organised and independent, which made the whole process easy for us. With very little guidance, he quickly understood our property, its character and what we wanted to showcase, then translated that into beautiful, thoughtful content.

We particularly appreciated his ability to take initiative and work confidently without needing constant direction. The turnaround was quick, and the quality of the finished content offered fantastic value. It was a smooth, straightforward collaboration, and we would happily work with Nico again. We highly recommend him to anyone looking for a reliable, creative and professional content creator.

DeniseFransvliet, Franschhoek

He wasn't like the other travel influencers — he communicated well, was very respectful, did not ask for special treatment, left the place spotless and, last but not least, delivered amazing content.

When people ask to see more of the house I always send Nico's reels instead of any pictures I have or any other clips from other content creators.

Although it has been almost 2 years, it's still the best material I have — despite numerous influencers staying in my villa.

Daniela GottschalkThe Bohoho Villa, Camps Bay

Working with Nico Keyser was an absolute pleasure. He didn't simply arrive with a camera and capture beautiful footage — he took the time to understand Buff & Fellow, what makes this place special, and the story we wanted to tell.

From the farm and our wildlife to the small moments that make the Buff & Fellow experience unique, Nico captured it all in a way that felt natural, authentic and genuinely exciting. He has an incredible eye for detail and a real talent for turning footage into a story with feeling and personality.

The final content exceeded our expectations and gave us a fresh perspective on our own farm — which says a lot! Professional, creative, easy to work with and genuinely passionate about what he does. We would happily work with Nico again and can highly recommend him to anyone looking for content that does more than just look good — it tells a story.

Thank you, Nico, for capturing Buff & Fellow so beautifully.

FrikkieBuff and Fellow, George

It was a pleasure to work with Nico — he delivered a very professional product and showcased all the aspects of the property. The fact that he included drone images gave a bird's-eye view of the beautiful vistas: mountain, river and sea, seen from the property.

MagdelHyette Riverview, Rooi-Els

We had a great experience working with Nico. He was professional, creative and really took the time to understand our property and what we wanted to achieve. The content he created really showcased Fransmanskraal Accommodation beautifully.

We'd definitely recommend Nico to any property owner looking to improve their online presence and attract more guests.

MeganFransmanskraal Accommodation, Stellenbosch

It was a pleasure hosting Nico Keyser at our Manor House. He was highly professional, communicated clearly throughout, and created excellent, engaging content that showcased the property beautifully. We would gladly recommend working with him.

Marlien WrightSomerset Gift Getaway Farm, Swellendam

We at Cliffbreak Pezula Golf Estate Knysna enjoyed hosting Nico so much. His content was professional and we are really happy with the final result.

Amelia HoldenCliffbreak Villa, Knysna

We thoroughly enjoyed working with Nico and recommend him.

MarettRivers Own Guest Lodge, Breede River
Get in touch

Let's grow your property together

Ready to see where your property stands? Start with a complimentary Stayright Growth Review.

Send Us a Message

No forms — just message Nico directly. We reply within one working day.

Tell us your property name and where it's listed (Airbnb, Booking.com, LekkeSlaap, your own site) and we'll start your free Growth Review.

Contact Information

Phone / WhatsApp+27 79 288 9354
Instagram@stayright_
Based inSomerset West, Western Cape
South Africa · We travel to you

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Somerset West, Western Cape

Home base in the Helderberg — filming properties across the Cape and the rest of South Africa.

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